What’s Your Unconventional Roadmap to Audience Growth?
Pinpoint the #1 Way to Build an Audience of Future Buyers
Your business gets
your clients’ RESULTS…
…but talking about that in your
marketing so
clients want to work with you…
Fuhgeddaboudit!
You’re Juggling A lot as a Business Owner, but Marketing Really Sucks When…
You Don’t Know What to Say
You’re Not Getting Leads
Confuse the Crap Out of Potential Clients
People Don’t Know Your Business Exists
You’re Effort Doesn’t Match Your Results
Your audience isn’t Growing
Rebel Truth:
The #1 Way to Make Marketing Suck Less is messaging!
Messaging makes your marketing compelling & persuasive to your “right-fit” client.
It gives your potential clients a reason to choose YOU over the competition
Your marketing messages need to stand out and build an audience of future buyers ready to say “YES” to your offers.
Let’s work together to make you the obvious, the unrivaled, the easy YES for what you do.
Uncopyable and Utterly Unignorable.
That’s the power of Message Strategy.
Are you ready to grow an audience who are excited to work with you?
Let’s Nail It!
Get Your Marketing Message Done & Dusted in 2-Weeks
Know exactly what to say in your marketing to grow your audience, nurture your Potential clients, and invite them into your sales process..
Perfect for you if: You’re an established business owner and…
- You’ve got a proven offer that you’ve sold to a minimum of five clients
- You don’t know what to say to generate leads with your marketing
- You’ve been relying on word of mouth and random acts of marketing to get clients OR
- You’re marketing all the damn time and not seeing results from your efforts
This done-for-you service creates a complete set of marketing messages that grow your audience, nurture them, and invite them into your sales process.
- A Driving Belief Statement: Articulates what clients need to believe before investing in your offer or services (this is the end point of the argument you’re building in your marketing).
- Client Empathy Map: Key messages that make your potential clients feel seen, heard, and valued so you grab their attention and make them think, “This is for me!”
- The Problem Only Your Business Solves: Identify the presenting problem clients come to you with, the triggering event that led them to seek help, the root cause of the issue, and how this problem impacts other areas of the client’s life or business
- Why Buy Statement: The most compelling reason to do business with you and decide to say yes to working with you (think of this as the elevator pitch for your offer).
- Reason to Believe: Outline the results your work creates for your clients (both typical and what’s possible) so clients know what they can expect from your work
It’s time to get clear and get your audience ready to hire you.
This is approximately a 2 week (1 month if you prefer more time to complete the workbooks) engagement that costs $1,500 or 2 payments of $750
PLEASE NOTE: Due to the intensive nature of this work, I only take on 2 clients every month. Please let me know when you schedule your consultation if you have a deadline.
Go from Overlooked to Unignorable
Craft Your 3 Word Rebellion + Marketing Message
Why Add a 3 Word Rebellion to Your Messaging Strategy?
Here are the top 3 Reasons
- Be highly referable and known for your expertise (your 3WR will be synonymous with your name)
- Carve out you unique place in the market & give your clients a reason to choose YOU over your competition
- It’s the through line that ties your marketing and your offers together so people aren’t confused when they enter your sales process
This service includes a 3 Word Rebellion that makes you the OBVIOUS choice to work with, plus ALL the Marketing Messaging listed above.
It’s time to get clear and get your audience ready to hire you.
This is approximately a 2 month-ish engagement that starts at $2,500 or 3 payments of $835
PLEASE NOTE: Due to the intensive nature of this work, I only take on 1-2 clients per month. Please let me know when you schedule your consultation if you have a deadline.
“The 3 Word Rebellion Marketing Message Intensive, changed my business.
Since I’ve nailed down my 3WR (Build Sustainable Freedom), my coaching client schedule has filled up! The new clients that come with my new messaging are the clients I’ve wanted to work with all along.
Michelle helped me get clearer on my messaging immediately and it was so easy to implement. I love that she taught me how to USE the messaging, rather than just write it for you.”
– Tracy Glasco
“I was struggling to nail down messaging that represented my approach and differentiated me from…
my competitors with an intelligent, original and thought-provoking message.
I relied on Michelle to steer me toward a message that resonated with me and those I wanted to reach and met the criteria of a powerful message. Michelle challenged me to go beyond safe and be a rebel.
My work with Michelle helped me clarify the next phase of my business, and gave me a roadmap to follow. The brand messaging platform guide gave me clear direction on how to best implement the new messaging to attract new customers and lead them through the customer journey to the sale.
I know that ‘Belong to Your Customer’ will become a movement. Put your trust in Michelle!
– Laura Gatsos Young
“My clients could not clearly understand what I could do for them.
Michelle gave my thought process order and clarity. And she brought my 3 Word Rebellion to life!
I have clear and professional brand messaging for all of my marketing and communications needs. It’s so simple and so powerful.
Michelle has inspired me so much to keep loving my profession as a communicator. This is a dream come true.
– Nadina Rivas
