Strategy
Did you know that Dr. Seuss was once challenged to write a book using only 50 words? He accepted and rose to that challenge. Oh, yes, he did, and that book became one of the most beloved Dr. Seuss books of all time, Green Eggs and Ham. Now, I’m a rebel. I’m also a nerd…
Rebel truth time. It’s hard to figure out your message. If you have been struggling to find the right words, know that there’s nothing wrong with you and it’s just a difficult process. Because we want to get it right and we hold onto finding that message so tightly that we can’t see the right…
Trying to find your message. Describing what you want to be known for. Finding what the right words, where the right people say, “Heck yes, count me in. I want to follow you to the ends of the earth.” It’s hard, and it sucks, and it’s frustrating and there’s so much trial and error that…
Hey, Rebel Speakers. I know that a lot of you are on board with rebelling against the status quo and creating for your audience and your industry a big change. But there might be this little tiny voice in your head, a voice of reason, wondering, “Can I actually make money doing this?” In the…
Editor’s note: I wrote this post in 2017 when public speaking was a central focus of my work. The advice still holds. My work has since evolved — I now focus on messaging strategy and marketing for established consultants and service providers. If you’re curious about working with me to create your marketing message, find…
