“Why do I have to be here?  This crap is not important. Everyone knows how to communicate. ”

And so began nearly every one of my undergraduate introduction to communication classes. 

Sadly, communication is not easy. It's not intuitive. It is one of the most important skills we have. It's also the one we screw up the most.

Anything that is worth doing is worth communicating about. It is worth telling another human being or that collective group of humans known as an audience about our message.

Communication creates. What does it create?

Communication creates:

Change

Power

Leaders

Chaos

Innovation

Ideas

Relationships

Reality

Weirdness

Art

Risk

Rebellion

Fear

Fun

Future

Entertainment

Opportunity

Independence

Freedom

Happy 4th of July!  Have a beer, burger and appreciate the freedom to communicate.