Make Marketing Suck Less
Conversation Starters to Make Networking Fun
By Michelle Mazur > October 9, 2013
Filed Under Communication

Standing ever-so coolly at a networking event, swirling my glass of wine like I know what the hell I'm talking about when it comes to wine (I don't – I know it's delicious).
A man approaches from across the crowded room, “Hey, I'm Jeff. What do you do?”
We chat about our business, exchange cards and go on our ways.
Immediately, the next person saunters up “Hi, I'm Marianne. What do you do?”
We chat about our business, exchange cards and go on our ways.
About the 5th time this occurs, I get bored. When I get bored, I get creative.
“So nice to meet you, Larry. I'm Michelle. I'm an erotic cake decorator.”
“Great to meet you, Lola. I'm Michelle – a funeral director. It's a growth industry you know.”
Of course, I don't say any of these things, but a girl can dream can't she?
What I find is…
Business networking is devoid of any real connection
It's hard to meet strangers and harder yet to strike-up a meaningful conversation. However, business grows as relationships flourish. Exchanging the 30-second elevator pitches, business cards and handshakes are not the way to cultivate connection.
That's why I LOVED this blog post by Alexandra Franzen:
100 Alternatives to “So Waddya Do?”
What's was you favorite? Tell me in the comments below.
For me, the next time I see that smart looking business stud across the room, I'm going to confidently stride over and say “Hi, I'm Michelle. What was the best part of your day?”
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