Creating Time & Space to Launch Your 3 Word Rebellion into the World
Time.
There's never enough of it, right?
If you are feeling time starved, like there's not enough hours in the day to do the work that you want to do, I 100 percent feel you right now.
I am spending my days working with my clients, who I love, talking with potential clients, working on business development, writing the three word rebellion book, working with my coach and recording this podcast – so I know you're super busy too.
Yet you also have your eye on making a difference in this world, making your impact. When I talk to people who are thinking about working with me and they tell me that they will do it when they have more time, I know that it's a trap.
Why?
Because there will never be more time.
In fact, Charlie Gilkey of Productive Flourishing did an amazing training over at CoCommercial, which is Tara Gentilly's community, and in that training about productivity, he talked about the myth of more time in the future.
Right now, if you open your calendar and look out three months from now, you see a lot of white space.
We have nothing but time in the future and it's easy to think to yourself, oh, well, I will work on my messaging then, or I'll start pitching for podcasts or for speaking gigs or doing my own podcast in three months when I have all of that time.
Except that that time we have free in three months gets filled up with the day to day activities that we're currently doing. So there is no more time in the future.
There will never be a time where things settled down so that you can focus on your three word rebellion.
Now the question becomes, for me and for you, how do you create the time and space to focus on your message, to focus on your three word rebellion and have the time to launch it into the world so that it actually makes a difference?
Prefer to listen?
Now, let's create more time for you to do that work. More time of making a difference with your message and getting paid for it.
Let Go!
So the million dollar question is how do you create more time? Here's the process that I take myself through when I am feeling particularly time-starved.
The first questions I ask myself are:
- What do I need to let go of?
- What do I need to be doing a less off?
- What can I delegate to someone else?
- What can I stop doing all together that is not really moving the needle on building this business?
When I ask myself these questions, I can always find something to do less of to stop doing or to give to my assistant.
For example, this summer I want to focus on the three word rebellion book. I want to shepherd it through the editing process and get it into design and layout so that it's ready to launch early 2019, and I'm realizing that I don't have enough time to get that done.
So the question becomes what do I do less up?
This is a very important message for you regular podcast listeners.
Over the summer, July and August, I have decided to move the Rebel Speaker Podcast to an every other week schedule, so there'll be new content two weeks from now and in between I am going to feature some of the best episodes that you may have missed.
Doing this will actually free up between four to six hours of my time every single month.
That's 12 more hours I get to focus on the book so it by doing less, it allows me to focus on getting my message out in a bigger way.
The other thing to think about is what can you take off your plate or delegate?
I realized that I am always doing silly tasks in my business that don't actually move the needle or bring in revenue for my business.
For instance, I would take all of the social media updates that I create for these episodes and I would put them into MeetEdgar myself and I'm like, wait, that's a total waste of my time!
Why am I sitting here copying and pasting when I can actually just give that to my assistant Dorothea and she can do the work?
So always be asking yourself when you need to create time and space, what can you do less of? What can you take off your plate or what can you stop doing?
The Why Behind Your Message
The second tip that I have for you for creating more time and space to focus on your message and your three word rebellion is to understand why you need to make the time for creating your message and getting it out into the world.
Because I know that sitting around daydreaming about your message, writing, pondering, thinking about all of the possibilities of what you can create, it feels like a luxury, right?
Except it's not.
Working on your message and getting your name synonymous with the work you do isn't a luxury. It is mission critical to growing your business, to establishing yourself as a thought leader.
I get that it might not seem like it should be a priority, but it is the core way that you attract people to your business and in order to be a leader in your industry, you need followers.
Your message has to be spread by other people. Those are some of the reasons why it can be critical to focus on your message in your business and in your speaking.
In Mel Robbins' Five Second Journal she has a space for you to write what is your number one priority today, your top project, and more importantly, she has a section to talk about why it matters.
For me, when I write in that section that I'm working on the three word rebellion book, I write things like it matters because this is my legacy.
It matters because this work will elevate other people and inspire them to get their message out, to be more visible, to make that difference and the ripples of that are immense.
When I am so clear on why it matters, I'm able to create the time and the space to do the work. And speaking of creating time and space, my third tip is completely practical.
Schedule the Time NOW
It's about scheduling it in your calendar.
Whether you are using a paper and pencil calendar, you're using google calendars or something else. It's important to actually make space for it in your calendar to schedule it.
There are different ways you can think about this because for me one way works better than other ways. So the first way to think about this is to start creating theme days.
Maybe you have a day to work on your message and your marketing. You have another day dedicated to clients and another day dedicated to sales, another day to content creation.
You can create these theme days so that you know what the priority is that day and can focus better.
What I like about theme days for myself is that it gives me some flexibility in how I want to plan my day.
Other people like Michael Hyatt suggests that you plan out an ideal calendar with blocks of time that tell you during certain points in the day what you're supposed to be working on.
Now, if you're a rebel like me, you might struggle with that because I see those blocks of time and I'm like, Nah, I'm not going to do that. I'm rebelling against you calendar.
So it has to be something that works for you.
So the theme day might work. The ideal calendar might work and the important thing is that when you schedule it in your calendar, whether it's the theme or the time block, you have to keep it like you would any other appointment with a client, with a prospect, with your doctor.
Because this time is your time to work on your message and getting it out into the world and honestly you don't have to find huge chunks of time to move the needle.
Often when I work with clients and they're working on pitching themselves, I tell them, you know, find 30 minutes a day; or 30 minutes a day, three times a week; or even if you can spend an hour once a month, you will be able to get some visibility on your message.
Even when my clients are doing intensive work with me, the most that you need to spend is two hours a week of focused time and as long as you have the time scheduled and planned and you make it a priority, you can get your three word rebellion out into the world.
If you're ready to commit the time to working on your message, I'd love to help you craft it: the talking points, the speech that gets you known, and help you create a plan to launch it in to the world and get the speaking gigs and get the podcasts, interviews or the media appearances.
If you want to have a chat with me, go to DrMichelleMazur.com/speak and apply for a free consultation where we can see if we are a fit to work together.
I want to leave you with this. Time exists if you create it, if you take control of it, if you make it a priority to set aside the time to work your message and to get it out into the world.
