Create MORE Demand for Your Offers & Expertise While Marketing LESS
Dear Speaker, Hi. It’s me your audience. You may not recognize me since you’ve been staring at your own PowerPoint slides for the last 30-minutes, but here I am. We need to talk. This “relationship” is not really working out for me. Hey, I’m out here gazing at you, wishing you the best, and trying to pay […]
The worst introduction I’ve ever heard: “I’d like you all to stand-up. Now clap. You’ve given me a standing ovation and now I have to earn it.” Guess what? The speaker didn’t earn the standing “O” she forced me to give. In fact, she turned me off immediately. I spent more time scrolling the ‘Gram […]
What makes you a strong speaker? If your mind went blank, then you need to read on because you are going to learn all about strength-based speaking. Yep, I totally stole this idea from strength-based leadership. This idea has you (a leader) identify the strengths of the people around you and then assign responsibilities based […]
What do Channing Tatum, Charlize Theron and organizing your speech have in common? All three sizzle with sex appeal. What? What’s that you say? Organization is not sexy. Organization is the Danny DeVito of speech writing (sorry Danny). If you don’t want to completely lose your audience, you need to hike up your granny-panties (or […]
The most difficult question that I ever pose to my clients or to any speaker is: “What’s the ONE thing you want your audience to remember after your speech?” This question usually illicits one of two reactions – “What do you mean I can have only one goal?” or a blank stare. It’s not meant […]