Pinpoint the #1 Way to Build an Audience of Future Buyers
What’s remarkable to me is there are so many courses and programs out there to teach you every marketing tactic under the sun. Yet, what those courses rarely (if ever) teach you is—how to know if your marketing is working. It’s no wonder when I ask a business owner, “Is your marketing helping you […]
Do you have to be on social media to market your business? If you’re becoming more and more disenchanted with social media, know this, you’re not alone. The number one question I’m asked these days, is there an alternative to marketing on social media? My clients are requesting marketing strategies that don’t have a […]
Here’s something we don’t talk about enough when it comes to marketing… What does effective marketing look like for your business? I know what the web celebs will say. They’ll say, “Marketing works when you’re booked out with clients for months on end!” or “When your post goes viral and you grow your […]
There’s something celebrity online marketers get wrong about marketing messaging all the time. They teach you that messaging is just one simple thing, like, it’s an elevator pitch, your unique selling proposition, a content plan, or your client avatar. It’s not. If you’ve been a fan of the show for a long time, […]
The other day in the Expert Up Club, a member asked me a question that surprised me. It was right after one of our quarterly marketing retreats. In these retreats, we’re setting goals for the quarter ahead. We create marketing plans, and we figure out what marketing experiments they’re going to run in […]
Create your one-of-a-kind message that is the ultimate hook and the message you want to be known for!
The 3 Word Rebellion is the key to go from business owner to thought leader.