Make Marketing Suck Less

Michelle Mazur

The Myth of Messaging as Self-Actualization

By Michelle Mazur > October 11, 2022
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  It doesn’t feel the way I thought it would. Once my clients land on their Three Word Rebellion–the message they want their business to be known for, the message that they will be leading with–it’s not uncommon for them to say something like, “I thought this would feel different.” There’s an expectation that landing…

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3 Word Rebellion Book Club: The Messages That Support Your 3-Word Rebellion

By Michelle Mazur > October 4, 2022
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It’s hard to believe this is the last week of the Three Word Rebellion Book Club.  You’ve claimed your expertise, you’ve discovered your motivation for starting your movement, and why it’s important for experts to step up and lead. And you’ve heard from some experts about how their Three Words Rebellions have impacted their businesses.…

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3 Word Rebellion Book Club: What the 3 Word Rebellion Does for Your Business

By Michelle Mazur > September 27, 2022
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  Sometimes you just need to know something is possible. As you’re digging in to find your Three Word Rebellion, you may begin to realize that encapsulating your expertise into just a few words is a heavy lift. But it is possible to find that Three Word Rebellion, that core message you want to be…

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3 Word Rebellion Book Club: Why Expert Business Owners Need to Start a Rebellion

By Michelle Mazur > September 20, 2022
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  Experts can spot BS a mile away. And I believe that is what makes marketing so hard for them. They see the pseudo-experts out there, marketing their businesses and all they see are the big promises, the quick fixes, the big rewards for little effort, the easy-to-follow blueprints, and think, “That’s not how any…

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3 Word Rebellion Book Club: Why You Should Build a Movement Around Your Expertise

By Michelle Mazur > September 13, 2022
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Do you ever say to yourself, “I wish I didn’t have to market my business. I just want to work with clients. Why can’t I just do that?” It would be great, right? If the results you get for your clients could just speak for themselves. If people would land on your website and think,…

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