Make Marketing Suck Less
Communication
Is the Elevator Pitch Killing Networking?
Chris Brogan has a new book out, called The Freaks Shall Inherit the Earth (best title ever)! In it he basically declares networking as dead. The zombies on the Walking Dead are more alive than networking. Chris writes: “Does networking work?” What do you get for an answer? If you hear yes, run away from…
Read More3 Reasons Your Elevator Pitch is Leaving People Confused
I heard her elevator pitch a 100 times before. I knew she was smart, had big ideas about her industry, and she was good at what she does. The problem: I had NO idea exactly what she did or who she did it for. If you threatened to set fire to my whole collection of…
Read MoreIs Your Elevator Pitch Turning People Off? (And What To Do Instead)
I do a ton of networking and there’s one question that is a guaranteed to kill a conversation. And it’s not even a highly inappropriate! I start chatting with a woman. We are having a perfectly lovely conversation about the latest episode of Mad Men and finally I pop the question. “Tell me what you do you?”…
Read MoreStop the Webinar Insanity :: You’re Undermining Your Persuasiveness
I’m a webinar junkie. I love learning. I’m curious about everything. Write some compelling copy, and I’ll give you my email address – no problem. I’ll put your webinar on my calendar. I’ll even attend the webinar LIVE. That’s how I roll. If I believe in your cause, I’ll show up. Then I’ll hang up…
Read MoreYou’re the top. You’re the Coliseum. You’re the top! You’re the most popular blog posts of 2013. (Wrote Cole Porter never ever!) As 2013 closes, It’s always fun to create this list to see which blog posts hit a chord with you. Without further ado – here are the top 7 posts from 2013! #7…
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