Pinpoint the #1 Way to Build an Audience of Future Buyers
The other day in the Expert Up Club, a member asked me a question that surprised me. It was right after one of our quarterly marketing retreats. In these retreats, we’re setting goals for the quarter ahead. We create marketing plans, and we figure out what marketing experiments they’re going to run in […]
You’ve been told to be consistent. Post every day on social media, Publish a blog post once a week, and Email your list regularly. When you do, good things will happen to your business. Things like clients, opportunities to share your experience, being asked on other people’s podcasts, and all the cool things […]
Wouldn’t it be nice to live in a world where good work stood on its own? Where, if you were getting your clients amazing results, that would be more than enough to fill up your client roster to always have people clamoring for your programs, that people would just come and ask you […]
This show freely admits that marketing is freaking hard. And I, for one, am sick and tired of the web celebs telling me how easy marketing can be if I only had their super secret plan. I’ve sat in boardrooms of Fortune five hundred companies with teams of super smart people who can’t […]
One weird trick to make marketing suck less sounds like every click baby title ever. But this is actually a weird trick that I have never seen another marketer or messaging strategist discuss. To me, it’s one of the most effective ways to improve your own marketing without actually working on your marketing. […]
Create your one-of-a-kind message that is the ultimate hook and the message you want to be known for!
The 3 Word Rebellion is the key to go from business owner to thought leader.