Make Marketing Suck Less

Category Archives: Podcast

Why and How Experts Market Differently

  What if the common business advice about how to grow your business is not meant for you? What if how you’ve been taught to market and sell was meant for the masses and not for someone with your very particular set of skills? If marketing doesn’t seem to be working for your business, let […]

Are You Expert Enough?

  “I don’t know if I’m expert enough to work with you.” I hear this all the time from potential clients, and it’s usually followed by a list of certifications, years of experience, loads of transferable skills, frameworks they’ve developed to help clients, and years of getting them results. So yeah, they are definitely expert […]

Claim Your Expertise: The Rebel Expert Manifesto

  “If I can do it, you can do it too!” After all, you just need to be one step ahead of your client, and if you have a rags-to-riches story about how much you’ve overcome, that gives you authority! Messages like these have ruled the online space since its inception. These messages cast the […]

We’ve hit 300! Hooray! Here’s What’s Next

  Today, we’re celebrating the 300th episode of the Rebel Uprising Podcast. Recently, someone asked me what it takes to get to 300 episodes of the podcast and for me, it was about playing the long game. I just kept turning on the mic, week after week, month after month, year after year. The podcast […]

Minimal Viable Michelle: Understanding Your Body of Work for Repurposing

  It’s that time of year when you’re casting a big vision, making plans, setting goals, and thinking about the projects that will move your business forward in 2023. But as Helmuth von Moltke the Elder said, no plan survives contact with the enemy. And no business plan survives contact with reality. So what do […]