Make Marketing Suck Less
Public Speaking
Dear Event Organizer, I get it. Running an event is complicated. You’re dealing with the venue, catering, scheduling, av team, budget, getting butts in seats, and pleasing the powers that be. But, my dear event organizer, we need to have a serious conversation about not paying the people who make your event worth attending. The…
Read MoreHow Speak to Sell Formulas Manipulate Audiences into Making Irrational Buying Decisions
“Run to the back of the room. This offer is only good for today. You’ll never be able to get this price again. You deserve to invest in yourself.” If you’ve hung around this blog for awhile, you know how I feel about selling from the stage. If you’re new to me and this rebellious…
Read MoreHow to Create a Standing O worthy Audience-centered Speech (It’s all about the experience)
In our look-at-me, everyone’s-a-winner, make 6-figures from speaking in 6-minutes, social media-crazed society, the easy way to attempt to grow your speaking business is to focus on what you can take from your audience and ignore the audience experience entirely. Everyone is doing it, right? Those ever popular selling from the stage formulas encourage you…
Read More5 Ways to Make Your Signature Talk Work Smarter, Not Harder for You
Seriously, can we chat about your signature talk? You do have one, right? Maybe you have a talk, but you’re not sure if it’s a SIGNATURE talk. Just the other day on a podcast interview I was asked to explain exactly what the heck a signature talk is. My definition is super clear. First, think…
Read MoreWhy Should You Hire a Speech Coach (And What You Need to Know to Hire the Right One for You)
Recently, I was interviewed for the Heart & Hustle Podcast and the hosts of the show asked me a question I’ve never been asked before: Why should you hire a speech coach? Actually, there’s a better question to ask here: How do you know if hiring a speech coach is a smart decision for you?…
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