Pinpoint the #1 Way to Build an Audience of Future Buyers
Have you ever gotten lost in a conversation? Time flies by. No one exists but the person you’re talking to. You feel focused, present, and engaged. If you’re nodding yes, then you’ve experienced fascination. Fascination is intense focus. It is spellbinding. It’s as if you can’t take your eyes off that person and can’t get […]
The worst date I ever went on started off really well. He was smart. He made me laugh. We had a ton in common. As I sipped my latte, I thought “Wow, this guy has potential.” Then the conversation took a turn for the weird. He started grilling me on my past relationships, whether I […]
Here’s my dirty, little persuasion secret: I love high pressured sales situations. With a Ph.D. in communication and 7 years of teaching persuasion under my belt, I can spot a persuasive technique a mile away. When my hubby and I went to Cabo, I suggested demanded that we take the the timeshare tour. I wanted to […]
I’m a firm believer that if you’re not awesome at a task in your business – copy-writing, graphic design, bookkeeping, scheduling, etc, – then you should outsource it immediately. But there’s one thing in in your business that you absolutely, 100% cannot outsource and that is: How you communicate about your business No one can […]
Do you ever get the feeling of Deja Vu? The sense you’ve already experienced a situation before. I get that all the time when I watch a speech. All of the sudden I’m thrust into an example of how Apple is the most innovative company in the world or Steve Jobs is the speaker we […]
Create your one-of-a-kind message that is the ultimate hook and the message you want to be known for!
The 3 Word Rebellion is the key to go from business owner to thought leader.