Pinpoint the #1 Way to Build an Audience of Future Buyers
It’s hard to believe this is the last week of the Three Word Rebellion Book Club. You’ve claimed your expertise, you’ve discovered your motivation for starting your movement, and why it’s important for experts to step up and lead. And you’ve heard from some experts about how their Three Words Rebellions have impacted their businesses. […]
Sometimes you just need to know something is possible. As you’re digging in to find your Three Word Rebellion, you may begin to realize that encapsulating your expertise into just a few words is a heavy lift. But it is possible to find that Three Word Rebellion, that core message you want to be […]
Experts can spot BS a mile away. And I believe that is what makes marketing so hard for them. They see the pseudo-experts out there, marketing their businesses and all they see are the big promises, the quick fixes, the big rewards for little effort, the easy-to-follow blueprints, and think, “That’s not how any […]
Do you ever say to yourself, “I wish I didn’t have to market my business. I just want to work with clients. Why can’t I just do that?” It would be great, right? If the results you get for your clients could just speak for themselves. If people would land on your website and think, […]
In an industry where you hear “you just need to be one step ahead of your clients,” claiming your expertise is a rebellious act. When I first started my business, a well-intentioned friend advised me not to use “doctor” in my branding because I would intimidate people. Clearly, I did not listen to that advice. […]
Create your one-of-a-kind message that is the ultimate hook and the message you want to be known for!
The 3 Word Rebellion is the key to go from business owner to thought leader.