Pinpoint the #1 Way to Build an Audience of Future Buyers
“It was such a detour to go the whole social media, build a course, webinars, free webinars, pitch, cart closed route. The whole thing was such a detour for me. It seriously tanked my business.” So many business owners have gone down this path only to realize, “Hey. This isn’t for me!” With all […]
Anytime you decide to work on your marketing message, it’s going to require you to dig deep and do some thought work around your business, who you want to serve and what you want to be known for. If you’re like most people, by the time you find this podcast, you’ve already tried another […]
Your client has a lot of options when it comes to solving their problem. There’s so much competition and competition for their time, energy, and financial resources. >>>How do you make sure that your business is the one they choose? >>>How do you show you’re different from the web celebs with charismatic marketing? You […]
Overmarketing is an easy trap to fall into because, in business, visibility equals opportunity. It’s easy to think that the more you market—the more opportunities you’ll have. But that thinking is a one-way ticket to overmarketing. Overmarketing happens when business owners split their limited focus. Whether it’s multiple audiences or marketing tactics, you’re doing too […]
You know what you do is different. If you can just get a potential client on a call, you’ll know they’ll see what makes you stand out and hire you. But communicating the difference and the value you create seems like a herculean task. That’s exactly the situation, Bev Feldman, Email Automation Strategist, found herself […]
Create your one-of-a-kind message that is the ultimate hook and the message you want to be known for!
The 3 Word Rebellion is the key to go from business owner to thought leader.