Make Marketing Suck Less

Presentations

The Unexpected Benefits of Screwing Up

By Michelle Mazur > June 11, 2012
Filed Under ,

My brain was ahead of mouth. My mouth wanted to catch up so my brain ordered it to cut out a few syallables. What should have been “Quite a bit of research” was shortened to bit + the ch part of research. As the word hung in the air, mortified I glanced out at the…

Read More

The Objects of a Speaker's Improvement

By Michelle Mazur > June 4, 2012
Filed Under , ,

When I first started out as a speaker, I had the most spastic gestures. A typical New Yorker, I had a gesture for every syllable that I uttered. When I wasn’t gesturing, I held my hand in prairie dog position. Cute for a rodent  but not so effective for a speaker. During one coaching session,…

Read More

How NOT to Be a Motivational Speaker: Take Your 9 Point Plan & Shove It

By Michelle Mazur > May 15, 2012
Filed Under ,

My rant on How Not to Be a Motivational Speaker last week focused on poor form and delivery of motivational speakers. This week I am focusing on content specifically how these speakers can take their 9 (3 or 6) point plan for my success and shove it. 1. Don’t ASSume everyone is stuck Every plan…

Read More

The Undeniable Importance of Feedback for Speakers

By Michelle Mazur > April 19, 2012
Filed Under , , ,

The most powerful thing a speaker can do to connect with their audience is to ask for feedback. It shows you value the audience’s opinion. Recently, I posted a video blog with 3 keys to giving effective feedback. But why is feedback so darned important to speakers? Feedback Leads to Improvement The only way to grow as…

Read More

Mad Men Guide to Creating a Speaking Experience

By Michelle Mazur > March 30, 2012
Filed Under , , ,

One of my favorite Mad Men moments was from season one where Don Draper pitches an ad campaign for Kodak’s new fangled slide projector.  Last week, I wrote that it is not enough to just give a speech – a presenter should create an experience. Go watch Don create an speaking experience during his sales pitch before reading on.…

Read More