Make Marketing Suck Less
Presentations
My brain was ahead of mouth. My mouth wanted to catch up so my brain ordered it to cut out a few syallables. What should have been “Quite a bit of research” was shortened to bit + the ch part of research. As the word hung in the air, mortified I glanced out at the…
Read MoreWhen I first started out as a speaker, I had the most spastic gestures. A typical New Yorker, I had a gesture for every syllable that I uttered. When I wasn’t gesturing, I held my hand in prairie dog position. Cute for a rodent but not so effective for a speaker. During one coaching session,…
Read MoreHow NOT to Be a Motivational Speaker: Take Your 9 Point Plan & Shove It
My rant on How Not to Be a Motivational Speaker last week focused on poor form and delivery of motivational speakers. This week I am focusing on content specifically how these speakers can take their 9 (3 or 6) point plan for my success and shove it. 1. Don’t ASSume everyone is stuck Every plan…
Read MoreThe most powerful thing a speaker can do to connect with their audience is to ask for feedback. It shows you value the audience’s opinion. Recently, I posted a video blog with 3 keys to giving effective feedback. But why is feedback so darned important to speakers? Feedback Leads to Improvement The only way to grow as…
Read MoreOne of my favorite Mad Men moments was from season one where Don Draper pitches an ad campaign for Kodak’s new fangled slide projector. Last week, I wrote that it is not enough to just give a speech – a presenter should create an experience. Go watch Don create an speaking experience during his sales pitch before reading on.…
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