Create MORE Demand for Your Offers & Expertise While Marketing LESS
There’s a lot of confusion about what messaging and messaging strategy is. Over the years, I’ve heard messaging defined as: Your elevator pitch A content plan Developing your offer and pricing your offer A unique selling proposition The copy on your website These definitions are all a bit correct and missing some core pieces […]
The Storybrand framework is heralded as the gold standard for business messaging. If you tell someone you’re struggling with the messaging for your business, undoubtedly, they’ll hand you Donald Miller’s book Build a Storybrand: Clarify Your Message Your So Your Customer Will Listen. But what if you bought the book, took the course, or even […]
One of the things that breaks my heart more than anything is people setting their money on fire when it comes to investing in marketing. Entrepreneurs spend money on these elaborate funnels, marketing teams, webinars, and more with absolutely zero ROI. Here’s the truth though, It doesn’t matter how great the marketing strategy is or […]
*drum roll please* I am excited to announce to you the beginning of a new era: The Rebel Rising podcast. Last week, I said goodbye to the Rebel Speaker podcast because I have changed. My business is evolving and the impact that I want to make in this world had changed. Finally, I am owning […]
At the end of 2017, I knew the number one thing holding me back in my business was me. When I realized the number one thing holding me back in my business was me, I realized that I didn’t need another course or tactic or more business coaching. I needed to get out of my […]