Make Marketing Suck Less

Category Archives: Podcast

What Does Your Business Get Out of Your Social Media Time?

  How much time are you spending on social media each week? I don’t mean the time you spend doom scrolling or mindlessly looking at cat photos, but the time you spend creating social media for your business. Creating the visuals, researching the hashtags, writing the captions, engaging with other people with purpose, answering your […]

Demystifying Marketing : Behind The Scenes of My Marketing Strategy

  What happens after you get a message that works for your business? AKA that message is persuading people and leading them to work with you, so it’s generating revenue for your business. How do you get that message that works to the people who need to hear it? The people who right this minute […]

Why Is It So Hard to Know If Your Messaging Is Working?

  A huge following equals easy sales, right? Eh, not so much. Let me give you an example. Once upon a time in 2019, there was an Instagram influencer with a following in the millions who hung on her every word. She decided she wanted to create a clothing line and she would start with […]

Messaging: What Is It and How Do You Know If It’s Working

  How do you know if your messaging is working for your business? Ask yourself a few questions: Are you making the sales you want to make? Are you closing the deals you want to close? When people show up on sales calls, are they ready to work with you? And is the sales conversation […]

Exploring the Messy Middle of Building an Audience and a Business

  Imagine this: a friend tells you they’ve just landed a huge opportunity. And you’re thrilled for them! You’re genuinely happy for their success. But. There’s this niggling little voice in your head whispering, that should be me. And it really is a both/and situation. You can be genuinely excited for someone else and still […]