Create MORE Demand for Your Offers & Expertise While Marketing LESS
Google it. Every day, I’m Googling to find out who is that actor on Twin Peaks and what have I seen him in before? Or, I want to find out how to prepare a spicy hot chili for dinner, or even to figure out what that thing is on my arm. We are always Googling, […]
How do you break into corporate speaking? Many of you know that corporate speaking is the direction that you want to go in your speaking business, but you haven’t quite cracked that nut yet. How do you break in? How do you know if your message is going to appeal to the corporate crowd? We […]
You know that I talk about making money with speaking in two different ways. There’s paid speaking and then there are client attraction speeches. Client attraction speeches have nothing to do with selling from the stage. Instead, you create a speech that’s aligned with your business, you do a bang-up job delivering it, and then […]
As a speaker, you’ve got a lot of responsibility on your shoulders. Especially if you’re running your speaking business like a lone wolf. You are in charge of finding speaking opportunities, pitching those speaking opportunities, and tracking those pitches when they go out the door. Then, the sales conversations, negotiating your speaking fees, booking your […]
I have that little ’80s ditty “I Wanna be Rich” from one-hit-wonder Calloway playing in my head, “I want money; lots and lots of money,” because today we’re talking about money—one of my all-time favorite topics. If you want to make money by being a speaker, you will have to talk about it sooner or […]