Create MORE Demand for Your Offers & Expertise While Marketing LESS
As a speaker, you’ve got a lot of responsibility on your shoulders. Especially if you’re running your speaking business like a lone wolf. You are in charge of finding speaking opportunities, pitching those speaking opportunities, and tracking those pitches when they go out the door. Then, the sales conversations, negotiating your speaking fees, booking your […]
I have that little ’80s ditty “I Wanna be Rich” from one-hit-wonder Calloway playing in my head, “I want money; lots and lots of money,” because today we’re talking about money—one of my all-time favorite topics. If you want to make money by being a speaker, you will have to talk about it sooner or […]
Believe me. A speaker who has great delivery on stage can be mesmerizing (just ask me about my days in grad school judging debate tournaments). But if you rely on just your delivery as a speaker, you will fall flat on your face. Content and delivery are both important. If you want to get paid […]
Do you ever get déjà vu when listening to a presentation? When that happens, it’s because you’re listening to a me-too speaker who never heard the advice of Sally Hogshead when she says, “Stand out or don’t bother.” The speaker is only regurgitating thoughts shared by others previously without adding any original substance or spin. […]
Have you ever noticed how many people talk about the finale of a television series, but rarely give two hoots about the pilot episode? The Sopranos. Six Feet Under. Mad Men. People are still talking about these series finales even years after they aired. Just like on television, how you end your speech matters. Don’t […]