Make Marketing Suck Less

Monthly Archives: January 2012

Be Friends with the Boss

“Hey, I’ve got to show you this” said my manager. I expected to see some type of data table or PowerPoint slide, but instead he pulled out his iPhone and started playing a video of his son with the cape of a superhero running around the house saving the day. It was adorable and my […]

Cultivate to Communicate

Sitting in the audience. I look around and see the glazed eyes, bored expressions, Blackberry’s blazing and some catching up on Facebook. Doesn’t the speaker see us? We are dying here, and he isjust droning on and on. No regard for the audience. Does this sound familiar? You can count yourself lucky ifyou have never […]

What relational message are you sending your team?

Want to improve the relationship you have with you team? Fast Company suggested several ways to improve your organization’s culture. The ideas are not ground breaking – flexible schedules, celebrating going home early, recognizing achievements, rules for the 95% not the 5%. However, these ideas do require that an organization have a good relationship with […]

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