Pinpoint the #1 Way to Build an Audience of Future Buyers
“Hey! Look at me!” “Hey! Buy my program…Read my blog…Listen to my podcast!” “Smash that subscribe button!” “Hey, I’ve got the only foolproof way to solve your problem!” Let’s face it. It’s noisy out in the marketplace. On social media, it seems like everyone is hawking their wares, talking about how much money they […]
Do you ever find yourself reading an Instagram post or listening to a podcast, and you’re absolutely horrified by the advice being given? You shake your head and you think, “That’s not how any of this works!” I know I’ve been there, and the reason is because experts can spot BS a mile away. […]
Why is it so hard to claim your expertise? To own what makes you truly exceptional at your work. To own the capacity and the ability you uniquely have to guide your clients to results. Then why is it so hard to promote that? To tell people about it? And I get that marketing […]
If everyone is saying the same thing to market their business, how do you— as an expert—stand out? How can you say something different that catches the attention of your right-fit clients so they pay attention to you and hire you and not your competition? Today we’re doing something a little bit different. We’re […]
Confession. I’m a bit of a control freak. Control is something we are socialized to do. We are told that we are the masters of our destiny! the captains of our ship! and we can pull ourselves up by our bootstraps! And in reality – in a business – there are so many things […]
Create your one-of-a-kind message that is the ultimate hook and the message you want to be known for!
The 3 Word Rebellion is the key to go from business owner to thought leader.