Create MORE Demand for Your Offers & Expertise While Marketing LESS
Once a week I sit in a meeting where I start mentally calculating the cost of the meeting to the company. Luckily, our friends at Sales Crunch calculated the cost of meetings for me. A weekly team check-in costs a company $1,340 per month or a whopping $16,080 per year. Yikes. Ineffective meetings are an […]
One of my favorite Mad Men moments was from season one where Don Draper pitches an ad campaign for Kodak’s new fangled slide projector. Last week, I wrote that it is not enough to just give a speech – a presenter should create an experience. Go watch Don create an speaking experience during his sales pitch before reading on. […]
Guest post by By B. Imei Hsu, RN,LMHC – Part two of a two part series on relationships and Facebook Business Relationships, Leadership, and Facebook Over the past two and a half years, Iʼve had the privilege of watching several brands rise in popularity and “Like”-ability on Facebook, including Popchips and the local restaurant Japonessa Sushi Cochina. […]
“How did you do that?” “What do you mean? I just gave a speech.” “I’ve read the books, Toastmasters manuals, watched other speakers, but I want to know how you learned to do that? “But I just gave a speech.” At this point, I told him that I’ve been speaking since I was a wee […]
Guest post by By B. Imei Hsu, RN,LMHC – Part one of a two part series on relationships and Facebook “Are you Bernice?” queried the barista. “Yes. Do I know you?” I answered. “Yes. I follow you on Facebook.” I admit that I am still surprised whenever I hear someone other than family use my given name. […]
Create your one-of-a-kind message that is the ultimate hook and the message you want to be known for!
The 3 Word Rebellion is the key to go from business owner to thought leader.